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Digital learning now by MemoStep6 available

The UVK publishing offers textbooks, scientific literature and textbooks for students. Including different formats sinden himself didactically – on learning tailored to needs. The learning cards are now available on the learning platform MemoStep6: the subjects of external economic, accounting, personnel, Economics and micro-Economics. The content created by expert authors, the teach as lecturers at […]

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digital reserve collections are comfortable and quite secure

That lecturers can look forward to:At most universities, the semester apparatus in the shelves of the library are supplemented by the electronic apparatus in the Intranet of the University or been replaced. There, students can download the required materials for their courses free of charge. Also the title of a book from the utb and […]

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Spontaneous a marketing lecture to take

Nothing easier than that! As a lecturer or Professor of teaching tasks you have to jump sometimes at very short notice to step into the breach. And then, it is that there is enough time for the preparation is missing. Not to mention the creation of Powerpoint slides and the position of Exercises and exam […]

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How a book clean water

The author of the utb-book internships as a springboard donates together with the publisher a portion of the proceeds to Viva con Agua. Where is the book? For many students and graduates, internships are important to their theoretical Knowledge. But also to collect contacts to companies that could serve as a springboard for your career. […]

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the challenge of business English

(Press release) English is the main language. Good knowledge of the school of English, nowadays, is often a prerequisite for entry to the profession. A representative study by the society for consumer research (2013) revealed that only 34 percent of the employed Germans have a sufficient knowledge of English for professional communication. But to be […]

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UVK Lucius for the second Time, the ITB book award “Tourist book” excellent

With the title of International tourism by Albrecht Steinecke UVK Lucius wins the ITB book award 2015 in the category “Tourist book”. The independent jury of experts from countries, experts, the media and the book trade justified the award: “The current book “International tourism” by Professor Albert stone corner represents a comprehensive and systematic way, […]

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The holiday starts on the Web

The decision to Travel on the Internet often begins with search engines such as Google. From there, inspect the travel-hungry to the beaches of satellite images, browse reviews and look for suitable accommodation. The book search engine marketing in tourism Eric Horster goes, both from a theoretical as well as from a practical perspective on […]

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attracting customers through Guerilla Marketing

In order to attract as quickly as possible and in a targeted manner a great deal of attention for potential new customers, offer particularly spectacular actions of the so-called “guerrilla marketing”. Under this term summarises all the measures, the target group, with unconventional methods, unconventional methods of Channels is achieved. This often takes place on […]

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decisions, plan, make and implement successful

In business every day decisions are made. They make a significant contribution to the success. The knowledge and skills of the employees or managers are the basis for all important decisions, and thus have a major influence on the competitiveness. Especially lack of business knowledge are among the most common reasons why companies fail in […]

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Practice makes perfect

Presentations in front of faculty and fellow students, for students of everyday life. Many are, but just the thought of Holding a lecture nervous. However, successful and confident Present can be learned and practiced. Jens Strong-Wuschko explained in his pocketbook Present in the study to understand and to implement, as students make their presentations effective. […]

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